Novedrate, April 13th 2017 – April 13th is an important date for B&B Italia. It is the day of B&B Italia’s foundation in 1966 and should have coincided with Piero Ambrogio Busnelli’s birthday, the company’s extraordinary Founder. It is the date we have chosen to put online an exclusive content, conceived on the occasion of B&B Italia’s 50th anniversary, to be offered to the world, to our partners and all design lovers: an engaging documentary film, i.e. a storytelling about B&B Italia’s values, heritage and vision, also showing the roots of Italian design. To strengthen this message, we have today at our side our best media partners: international magazines and media professionals daily committed to tell the deeper meaning of Italian design and who have shared and appreciated this film. Today, they are spreading B&B Italia’s invitation to benefit of this special content online, enhancing the message thanks to their creativity and competence. Design is a teamwork, inside and outside the company. This collective promotion today, managed at international level, represents a great evidence of it.
A special thanks to: AD ITALY, DOMUS ITALY, SOLE 24 GROUP, ICON DESIGN, INTERNI, LA REPUBBLICA, LIVING CORRIERE DELLA SERA, MARIE CLAIRE MAISON ITALY, PAMBIANCO, DIE PRESSE SCHAUFENSTER, KNACK WEEKEND, SABATO, VILLAS DECORATION, AD FRANCE, ARTRAVEL, ELLE DECORATION FRANCE, IDEAT FRANCE, LE FIGARO, LES ECHOS, AD GERMANY, ARCHITEKTUR & WOHNEN, ELLE DECORATION GERMANY, H.O.M.E., ICON GERMANY, SCHÖNER WOHNEN, AD RUSSIA, ELLE DECORATION RUSSIA, INTERIOR+DESIGN RUSSIA, AD SPAIN, ARQUITECTURA Y DISEÑO, DISEÑO INTERIOR, ELLE DECO SPAIN, DAS IDEALE HEIM, ESPACES CONTEMPORAINS, WOHNREVUE, EIGENHUIS&INTERIEUR, ELLE DECORATION HOLLAND, FRAME, RESIDENCE HOLLAND, DISEGNO UK, ELLE DECORATION UK, MONOCLE, PORT, WALLPAPER*, AD USA, CULTURED, DEPARTURES USA, DUJOUR, ELLE DECOR USA, INTERIOR DESIGN, PIN-UP, SURFACE, D2 NORWAY.Watch the full version of the documentary film