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Le Bambole featuring Liu Wen by Wallpaper China

inspiration 20 Sep 2022

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B&B Italia and Wallpaper China celebrate Le Bambole 50th Anniversary featuring Liu Wen.

Wallpaper China’s cover story pays homage to Le Bambole original advertising campaign with model Donna Jordan which was shot by Oliviero Toscani in 1972 when the Collection was first launched. Liu Wen, the Chinese supermodel, is portrayed on the Bibambola armchair in different colours, while the film echoes with B&B Italia’s recent digital campaign “Tutte Le Bambole” by Massimiliano Bomba which brings to life a series of contemporary moments and characters, all connected by the iconic sofa and armchair by Mario Bellini.

Photo credits Photographer: Liu Song

Video credits Director: Olivia Zhou